British-American author Simon Sinek asked the world of business the intriguing question: Why do you do what you do? In his Golden Circle he states that the soul of everyone’s business is not about the what or the how.

I live in a complete other world than Sinek’s. But in the heart of the matter I know what he means. Why do I paint? Why do I feel so connected to people all around the world who paint, write and sing? All of them, I think, all of them are working from the why. In the universal knowledge that there is only one answer to this question. And this answer lies in our hearts.